Andrea and I feel called to launch a new community of believers, specifically focused on reaching the unconnected of this generation. That especially refers to those unchurched and dechurched in their 20's and 30's who haven't found church to be relevant and essential to their lives.
So while we are creating a faith-community that is welcome to young and old, believers and nonbelievers alike, we will design our gatherings and events for a younger audience. Experiential, relevant, and technologically-enabled gatherings are more likely to reach a younger generation AND also reach older adults. But the reverse is not true. When we design our services for an older audience, the younger crowd will not show up.
These are environments where people can be excited about bringing their friends; where people will experience something so different, unique, and life-giving that they want to come back, whether they believe the teaching or not.
These will be environments where people can experience God through "touchstones" in their life experience and culture; environments where things are done with excellence and where people will encounter a creative God as a result of everything we do. This is our passion and the embodiment of both our vision and strategy for Encounter.
A great example of our approach is embodied here at Ridge Church in Charlotte, NC.
Saturday, December 20, 2008
Our Heart For This Generation
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Vision-Mission-Strategy
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